Have a software product in mind? -You can count on OCTA to make it happen!


So, what is product software development?

Product development typically refers to all of the stages involved in bringing a product from concept or idea, through market release and beyond. In other words, product development incorporates a product’s entire journey, including:

  • Identifying a market need,
  • Conceptualizing and designing the product,
  • Building the product roadmap,
  • Developing a minimum viable product (MVP),
  • Releasing the MVP to users,
  • Iterating based on user feedback.


How do we start a software development process?

We, at OCTA, believe that the ideal tool for early-stage planning is a product roadmap– preferably one designed to convey your high-level product strategically in a clear and visual way. With a visual roadmap, our team can more easily refer back to the product strategy and quickly get reacquainted with those high-level objectives to make sure we’re still on track. Furthermore, a visually appealing roadmap can also help a product manager present the product’s strategic goals and plans in a more compelling way to the company’s executives and other key stakeholders.

When you understand product development this way, you can see that it is not synonymous with product management, although many people mistakenly use the terms interchangeably. We view product software development not as a single role, but as a broad process or method for bringing products to market. Many teams across a company are involved in bringing products to market, such as:

  • Product management
  • Marketing
  • Development
  • Design
  • Testing or QA
  • Distribution


OCTA uses Agile Product Development. Why do we believe that this is important?

Well, the benefit of the agile framework is that it allows an organization to shorten the cycle from brainstorming to actually launching a product—because the product team intentionally pushes out versions of the product (starting with its early-stage MVP) much more quickly, and with much fewer updates and improvements in each release. This allows for the team to enlist the feedback of actual users to incrementally make the product better. Agile planning is more focused on planning than on the actual plan, also it encourages change and embraces the change. Furthermore, agile planning results in plans that are easily changed and finally, agile planning is spread throughout the entire project.

How do you like our approach?

Feel free to contact OCTA via our chat widget at www.8ctait.com and share with us your thoughts on this matter, or give your own idea a shot and see why our clients entrusted us with the development of their products.